World Bank South Asia
Motion Graphic Animation
The World Bank functions with two goals: End extreme poverty and promote shared prosperity. They aim to do this by raising awareness and help promote income growth in communities that need it most.
- Raise awareness of a cause, without overwhelming people with data.
- To educate the audience on the difference between positive Urbanization and negative Hidden Urbanization that affects millions (and growing) people in South East Asian slums.
Revolution Production’s Role
- Bold graphics, colors, and text were used to illustrate the problems caused by Hidden Urbanization.
- The video provokes empathy for those who suffer from the negative impact that this has on infrastructure, housing, the environment, and more.